Hubungan Antara Personaliti Jenama dan Keinginan Untuk Membeli Produk Berjenama Mewah Tiruan dalam Kalangan Pelajar Universiti: [Relationship Between Brand Personality with Intention to Buy Counterfeit Luxury Brand among University Students]. SH. 2021;13(2-2). doi:10.11113/sh.v13n2-2.1901